Client Overview

Roofnest is providing roof top tents for campers, adventurers, and those always on the move. The weatherproof, aerodynamic "bedroom" attaches to the roof rack of any car or truck and instantly expands to create a cozy, protected space for you, your family and your FRNDS.

Our Role

Social Media Management
Brand Ambassador Managment
Content Creation
Graphic Design

01

Social Media Management

Chillin came to FRNDS with nothing more than a name and a product. FRNDS researched the CBD market and target demographic heavily to build a logo that appealed to a wide audience, represented a high quality product,  all while staying approachable.

02

Graphic Design

FRNDS Agency provides graphic design, art direction, concepting and creation for physical branding collateral such as brand guides, sales and marketing trifolds and assets, and more.

03

Content Creation

Roofnest first approached FRNDS to ramp up their social media game - and when we want something done right, we take to the streets ourselves. With a Roofnest secured to the roof of our car, our team ventured out to capture Roofnest in its intended environment with people using and enjoying the product. We produced, art directed, shot and edited visual content captured for social platforms and campaigns. We developed and implemented a consistent, strong photography style that worked across both digital and print, and married well with their communities’ aesthetic.